Henry Ibeleme | Marketing Content Writer

10 Business Trends That Will Shape 2021

10 Business Trends That Will Shape 2021

If you’re reading this, it means you made it. Yes, you made it to 2021.

Congratulation on this monumental achievement, cause the previous year took even the strongest from us.

But you, you made it. That also means you can beat 2021 because you’re now more robust, more creative, and ready to shine.

If that is the kind of spirit you have in this New Year, please don’t lose it!

Before you can start that dream business of yours, you need to take a look at significant business trends of 2021.

As an entrepreneur or business person, your aim should be to see ahead and prepare for any changes.

Individuals who were able to meet with trends never had issues in the business.

Please take a look at what happened to Nokia, and let it serve as an example of what happens when you fail to evolve.

We’re now in the post-pandemic era, and indeed a lot is going to change, even in business and in the technology industry.

In this article, we’ll explore some of these trends and various means to stay afloat in business.

The fact is, we can harness this knowledge and make more money this year.


1. Work From Home

Work From Home as a business trend

It is pretty apparent, especially since there is now a new strain of the COVID-19, and we’re yet to know if the vaccine will prove useful.

Numerous European countries are already reasoning for another third lockdown, depicting how horrendous the year will be.

No doubt, the fight on COVID-19 is yet to be over, which will lead to businesses going the ‘work from home’ route.

Many big businesses are already doing it, like Amazon, where they stay at home and work.

Reports from The Verge confirmed that Amazon doubled its profit during the pandemic.

When many businesses cry for being affected by the virus, some big boys are cashing out big time.

If you don’t want to be left behind, ensure your employees have all the necessary equipment to help them work from home.

2. Automation


Another business trend in 2021 is automation, and there is no escaping it.

Numerous businesses are now assessing their processes and removing things or people that don’t offer real value.

You can see this already happening in warehousing, supply chains, self-driving trucks, and even AI implementation.

Many people are already out of jobs due to COVID-19, but the coming technological trend will put lots of people out of business and employment.

Some companies are already using chatbots that take over their customer service. That is thousands of jobs lost for the job seekers.

For businesses, it reduces cost; accelerates speed, accuracy, and quality.

Is your business ready to go automated?

Perhaps what you need is a Business Consultation AI, a super-intelligent AI that helps to set goals, monitor your business traffic, handle your shopping list, manage your appointments, and even offer business advice.

Don’t feel overwhelmed yet, as this is possible if things go right. When you think about what GPT-3 can do, you can’t help but wonder.

Most of your competitors are already integrating their automation system, and they will kick you out of business if you don’t follow suit.

It is not copying; it is evolving.

With automation, things get faster and a lot easier. It leads to higher productivity, compared to when you have to do everything by yourself.

I am looking for that WordPress Plugin to help me manage my blog, publish original articles based on the blog’s niche, and even respond to comments without my interaction.

Imagine if such a plugin exists, you will be making money all year round doing nothing.

3. Continued Expansion Of Remote Working

Continued Expansion Of Remote Working as business trend

Since the pandemic began, there has been a fast development in this area, and this trend is bound to grow further in 2021.

Take Zoom, for instance, as it was merely a startup in 2011. But during the pandemic, videoconferencing became the norm and the startup blew up.

They are other tools like Google Hangout, GoToMeeting, and so on that facilitate videoconferencing in this post-pandemic era.

As a business owner, ensure your employees have the necessary tools to work from home and that entail making sure conference video calls are possible.

That way, you don’t even need to meet, especially now that there is a new coronavirus strain.

As remote working expand, tools that help individuals and businesses work from home become a necessity.

If you don’t have a business, perhaps you can develop tools or services that help people working remotely or from home.

It could be by developing software or building a remote working area where people can come and work.

In Nigeria, where there is an unstable power supply, you will make a lot from this establishment as long it has a conducive environment.

A beautiful window view will not hurt, and relying on solar energy will save you money in the long run.

This business wouldn’t be cheap to start, but you will be a millionaire before the end of the year from its returns.

It’s one of these business ideas that will spill in lots of money this year, 2021.

4. Online Education And E-learning

 Online Education And E-learning

Another incredible business trend that will shape 2021 is online learning, as it is fast becoming the new norm as the pandemic rages.

During the pandemic, 190 countries have enforced nationwide school closure, affecting a total of 1.6 billion people worldwide.

Not only will the educational system benefit from this e-learning, businesses too can utilize this development in terms of staff training and general business interactions.

Coaching classes will kick off too, where experts can utilize video conferencing to coach their students.

This trend started in 2020, and it is bound to even accelerate further in 2021.

Some of the top online learning platforms include:

  • Yuanfudao
  • iTutorGroup
  • Age of Learning
  • Udacity
  • Byju’s in India
  • Hujuang in China and
  • Outschool in the U.S., etc.

With these e-platforms, distance is no longer a barrier to learning or business operation.

Most of these platforms aren’t free, but the ROI is mind-blowing.

So, your business doesn’t have to remain operational when you can work from home.

5. More Development On 5G Network

More Development On 5G Network

5G network is already here today as global operators started launching the new technology as early as 2019.

Despite some of the controversies from conspiracy theorists regarding 5G, it wouldn’t impact its development this year, 2021.

Also, major android manufacturers will be shipping in more 5G enabled smartphones.

The likes of Tecno, Samsung, and Xiaomi are already in the game, shipping them to countries like Ghana, Nigerian, Cameroon, Kenya, Benin, Togo, and numerous other West African Countries.

For now, iPhone still remain king in the U.S., and its latest release, iPhone 12 Pro Max, is 5G enabled.

5G network is one of the top business trends for 2021, and you will be making a mistake not to forge into such development.

It might entail switching to 5G instead of 4G, thereby facilitating more speed and a smooth technological experience.

There are more than 30 operators who are currently investing in 5G because it is the future.

More than three countries have already launched commercial 5G services, and Nigerians and the rest of the world still wait for its global coverage.

What 5G offers to businesses is tremendous, and you will be making a mistake overlooking the trend.

This year 2021, 5G is expected to take off globally.

That means no slow download or uploads speed, as you can download a gigabyte of data in just 5-seconds with 5G.

No more blurry or slow video calls and even VR technology will benefit a lot from this technology.

6. Autonomous Driving Innovation

Autonomous Driving Innovation

Self-driving cars have been in development for years now, and companies like Tesla, Honda, and Ford have been in the race for long.

Honda recently announced its mass production of autonomous cars, and Tesla is not backing down.

Tesla’s Autopilot is going to offer much more than just road centering and automatic lane changes.

New models will be able to read signs and detect green lights.

Not only is this fascinating, but it will also make a lot of things easier, especially for freelancers who want to work and drive.

That is not all; other automakers like Mercedes-Benz are also integrating some of these technologies in their new models from 2021.

If your car is not autonomous in the year 2021, then you’re outdated.

Yes, that is one of the top business trends for 2021.

7. Social Media Engagement

Social Media Engagemen

During the pandemic, businesses and individuals relied on social engagement to interact with the customers.

In 2021, there is going to be a further push into that arena.

Social media platforms like Facebook, Twitter, and LinkedIn have witnessed an increase in traffic during the pandemic, and such a trend will blow up in 2021.

If you’ve been looking for marketing strategies to boost sales, investing in social media advertising will be a great decision.

Not only can you use social media to create brand awareness, but you also market directly to your target market.

Along with this, you will be engaging with influencers since they have thousands and millions of followers on their social handles.

In 2021, these key people will be significant drivers of businesses.

Through referral programs, you can work with social media influencers and drive insane sales.

If engaging with your customers is your goal, it’s possible with social media.

8. Virtual Reality (VR) And Augmented Reality (AR)

Virtual Reality (VR) And Augmented Reality (AR)

There has been intense development on VR and AR for years, and there has been massive improvement also.

However, 2021 could be the year where you experience what ‘virtual’ really is, like Ready Player One.

This immersive technology is now becoming part of our everyday life, from entertainment to business.

As businesses transit to remote working, working, communication and collaboration will be extended and improved through VR and AR.

That is not all, as AI, VR, AR, virtual sports, eye tracking, mobility AR, and facial recognition are expected to see traction in 2021.

Coupled with the 5G network’s growth, the possibilities are boundless and limitless, thereby expanding internet bandwidth.

Companies like Facebook, Microsoft, RealWorld One, Chetu, Groove Jones, and a host of lots of others are already big players in these revolutionary technologies.

If you’re a movie freak, gamer, real estate agent, or just an entrepreneur, you will benefit significantly from these incredible technologies.

Perhaps a time will come when you no longer need to visit a website through your smartphone, but rather virtually.

9. AI Gets Practical

AI Gets Practical

For many years now, AI has been nothing but science fiction.

Although there have been lots of investment and research, it is yet to attain that level of human-like intelligence.

But as a trend in 2021, we’re not looking at these futuristic goodies but instead, some of the practical things that bring us closer to it.

A massive sign in this arena includes the introduction of GPT-3, a Generative Pre-trained Transformer that can generate content or even respond to queries.

The use of this AI is limitless, and developers are already utilizing the AI to produce fascinating apps and games.

It can do activities astonishingly well, like designing a website through voice command, which is bad business for future programmers.

Some of the things GPT-3 can do includes:

  • Creative Fiction
  • Code oracle
  • Financial statement generator
  • Style rewriting & text completion
  • AI for writing and podcast, and a thousand more uses.

In 2021, expect apps made from GPT-3 to make life easier and more versatile virtual assistances.

Aside from GPT-3, lots of companies have been using AI for years now, like Google.

Have you ever wondered how Google can recommend content, adverts that suit your need and personality?

Sometimes, it finishes your sentences.

Some people have claimed to have just thought of something, and boom, ads start to pop on their screen.

2021 will be the year where AI takes a giant leap, and businesses will undoubtedly benefit immensely from its applications.

You can even apply to gain access to GPT-3 and use it to develop a software or app that can revolutionize humanity.

10. Video Gets Personal Again

Video Gets Personal Again

You probably may not remember the last time you read a book.

But you can certainly remember the last time you watched a movie or series and can even recall every detail.

One of the powerful business trends for 2021 is video getting more personalized.

Think of videos as asynchronous virtual content, and it is going to take the world by storm.

As a business, you might need to invest more in videos, either for marketing, coaching, or entertainment.

Lots of small businesses are already creating a studio and employing video editors and animators.

Perhaps you, too, can do the same.


The year 2021 could be the year where we take a giant step leap into the future we’ve always dreamed of.

Who knows, we might finally become a type one civilization.

Maybe not yet, as we haven’t harness all the energies available to us.

Until we attain such a marvelous feat, it is important to always grow with trends and new developments.

By truly understanding the TIME we’re in, you will be able to make better business decisions, make more money, and impact.

Good luck as you journey into 2021.

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